June | 2007 | Shopability

Shopper Insights, FMCG Market Research, Shopper Research, Shopper Marketing, Category Management, FMCG Business Strategy, FMCG Training

June 7, 2007

Zig Zagging Through Christmas Clutter

Topics: Category Strategy, Channel / Retail, FMCG, Point of Purchase

Planning your marketing strategy for Christmas? Just because it’s the silly season doesn’t mean you have to go silly with your in-store promotions, writes Norrelle Goldring of Shopportunity. Marketing Magazine June 2007

Retail Christmas Promotions [Download PDF]

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Monthly Archives: June 2007

Zig Zagging Through Christmas Clutter

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