Shopper Insights, FMCG Market Research, Shopper Research, Shopper Marketing, Category Management, FMCG Business Strategy, FMCG Training

Point of Purchase – Closing the Loop

April 1, 2008

Point of Purchase - Closing the Loop

Marketing Magazine, April 2008 – Norrelle Goldring of Shopportunity and other industry leaders comment on maximising the POP opportunity