Shopper Insights, FMCG Market Research, Shopper Research, Shopper Marketing, Category Management, FMCG Business Strategy, FMCG Training

Retailing in the UK part #2: occasion-based shopper marketing

December 1, 2009

ShopAbility’s Lee McAllistair looks at the role of occasion-based messaging in the Grocery and Pharmacy Channels in the UK. Read more  Read More →

Government subsidised 'Green Skills' training on offer

December 1, 2009

Are your people seeking “Green” credentials? The FMCG Sustainability Institute (FSI) is pleased to be able to offer accredited Green Skills Training to businesses who seek to increase the sustainability knowledge and skills of their people. Courses are heavily subsided by State and Federal funding – depending on circumstances... Read more

Shopportunity becomes ShopAbility

December 1, 2009

Shopportunity Pty Ltd will be providing all its services under the trading name ShopAbility from early December 2009 onwards. Our website and emails will change to www.shop-ability.com.au, which will be live by 10 December. Don’t worry – all your emails will still reach us and you’ll be able to find the new website... Read more