Last chance Path to Purchase Summit this Wed / Thurs – 10% off for ShopAbility subscribers

Topics: E-Bulletins / Newsletters, Events, Featured, FMCG

Use the promotion code ‘SHOPABILITY’ to claim a your 10% discount at this key industry event. Hear the latest thinking on shoppers from Coles, Westfield, Nestle, Kraft and other industry giants as speakers from around the world gather at the 2012 Path to Purchase Summit February 22-24 at Sydney Convention Centre.

Don’t miss this opportunity to attend one of the only major Shopper Marketing events this year. Starts this Wednesday 22 February – we’ll see you on stand 8 and in the keynote sessions. Enjoy!

Download your ShopAbility Path to Purchase Summit Brochure here, and use the promotional code at the top when booking your seat to receive 10% discount.

PathtoPurchase2012_shopability

As part of the conference program, ShopAbility’s Norrelle Goldring will be speaking on:

Leveraging the growing amounts of shopper data for in-store activation:
• Differentiating information from insight and understanding the types
of insights to be gained from data
• Analysing the uses of insights across sales, category, trade marketing,
brand marketing and externally
• How to gain insight and leverage results for category strategy

As Gold Sponsors, ShopAbilitly will also have a stand at the conference so feel free to come and say hello!