“Having worked closely with the ShopAbility team over the past year I’ve found them an excellent fit with our business needs at Foster’s. From quality in field trade research through to coordinated shopper marketing training the team bring excellent collaboration, energy and specialist category skills to the table. I anticipate forging a long term relationship with ShopAbility.”

– Kane Fetterplace
Foster’s Group Australia

“ShopAbility are of valuable strategic benefit to Parmalat. We have utilised ShopAbility to assist in the development of category and channel management programs, sales team and management training, store standards, and the top level optimisation of our franchise commercial model. ShopAbility understands our business and works with our team to assist in the activation of sustainable competitive advantage.”

– Richard Baker

“ShopAbility has become a strong partner who has provided a fresh set of eyes on the challenges and opportunities facing our business. The team has a wide range of experience and expertise and have greatly assisted us in developing strategies and training programs around category, channel and markets.”

– Deane Hubball
AB Foods (Twinings, Jarrah, Ovaltine)

“We engaged ShopAbility to investigate a new business initiative in the mining industry by conducting preliminary market surveys. ShopAbility provided an exceptionally professional service, and exceeded my expectations in relation to customer surveys. What was particularly pleasing was the level of understanding the team sought before contacting the potential customer base, so they had a much more rounded understanding of the new value proposition. In this way, their initial calls lead to a very high conversion rate to sales visits, which greatly help kick off our new market opportunities.”

– Jeff Court
Orica Mining Services

“ShopAbility really put the $ value back into marketing. Impressive in how quickly they grasped the understanding and nuances of our business; a skill they used effectively to help facilitate, craft and articulate to all stakeholders a clear market strategy. Thank you ShopAbility.”

– David Hardy
Orica Watercare

Thank you for a great presentation. It definitely gave me more ammunition to include in my presentations to clients. For a start I’m reading the ZMOT report and also trying to get the business to buy the IMI report. So all it’s positive so far. Thanks again.”
–    Daniel Harding de la Vega
GHG Australia  (feedback on Shopper Marketing Training Course run in Sydney 19-20 March 2012)


“Hi Norrelle, just wanted to say thank you for the insightful 2 days. It was really interesting.”
–  Gillian Wickramasinghe
SPC Ardmona   (feedback on Shopper Marketing Training Course run in Sydney 19-20 March 2012)


“This is the first time I have worked with Lee who has just facilitated a 2 day Account Management Training course for a large number number of our employees. Lee easily engaged the group as she was able to create a “safe” and friendly environment in which everyone was willing to participate.
I have attended and participated in many training courses over the years, and I feel very comfortable saying that this was a standout.” March 4, 2011
Theo Joannou
Parmalat  (feedback on Presentation Skills / Key Account Management training, March 2011)